How to Find Your Packaging Team – The Mulakupetti Way

Finding the right packaging team for your product is not just about wrapping it up neatly. It’s about finding partners who understand your brand, your scale, and your values.

When we started Mulakupetti , packaging became one of our biggest challenges. Here’s how we navigated through that process, what we learned, and how you can find the perfect packing partner for your business.

Step 1 : Start with Research

Our packaging journey began with online research. The first platform we turned to was IndiaMART, a business-to-business marketplace that connects small brands with packaging suppliers across India.

After registering our business on IndiaMART, we started getting calls from different states — from Kochi to Bangalore, Chennai to Mumbai. Each call taught us something new about packaging:

• • Different materials like paper, foil, stand-up pouches, and bottles

• • Printing types such as flexo, digital, and rotogravure

• • Minimum order quantities and how they affect pricing

• • How to make packaging more cost-effective without compromising quality

Even though we didn’t finalize any supplier immediately, this phase gave us the foundation we needed to understand the market and make informed decisions.

Step 2: Talk to Multiple Suppliers

The more people you talk to, the more you learn. We reached out to multiple packers across Kerala and neighboring states to understand their process, materials, and pricing.

Below are some of the contacts we explored during our search:

• • Euro Packing (Bangalore) : +91 94481 58691
  • Falcon pack                           : +91 75949 04904

• • Ajwad Ahamed : +91 79070 85748

• • Paper Elements (Kochi) : +91 75111 61114

• • Star Bottles (Thrissur) : +91 87140 34333

• • Surya Packaging : +91 93637 11161

• • Lalu Packing : +91 94471 43800

• • Hitech Flexo Pack : +91 94477 48090

• • Ajayan (Polysing Packaging) : +91 95443 36434

• • Pack Nest : +91 98202 74193

Most suppliers offered excellent quality, but almost all had high minimum order requirements.
As a young brand, we wanted to start small and scale gradually, which made it difficult to move forward with bulk-only producers.

Step 3: Understand Your Product and Packaging Requirements

Before finalizing a packaging company, it’s important to know your product clearly and understand your exact packaging needs.
This not only helps you find the right supplier but also saves time, money, and effort during production.

At Mulakupetti, we learned this through experience — the more clarity you have, the smoother your packaging process becomes.

1. Product Type and Quantity
Start by identifying your product and fill quantity.
For example, we fill 100 grams (0.100 kg) of black pepper in each pack — this defines the pouch size, sealing method, and material thickness.

2. Pouch Dimensions and Type
For our black pepper, we chose a stand-up zipper pouch that looks professional and maintains freshness. Our approximate dimensions are:

• • Length: 20 cm

• • Width: 12 cm

• • Height: 3.5 cm

The stand-up design ensures good visibility and stability on shelves.

3. Material and Thickness  
Choose a three-layer laminated pouch (about 120–130 microns) for spices.
This structure keeps moisture out and maintains the natural aroma of the product.

4. Printing Method    

Your printing choice depends on your budget and order size

• • Sticker Label Printing: Best for small batches or trial runs.

• • Digital Printing: Ideal for medium batches with flexible color and design options.

• • Cylinder (Rotogravure) Printing: Perfect for large batches, giving premium quality and long-term consistency.

Cost-Effective Tip: When using cylinder printing, try to minimize the number of colors in your design.
Each color requires a separate printing cylinder, and fewer colors mean lower setup and production costs without affecting the overall look of the pouch.

5. Essential Questions to Ask Yourself

• • What is the shelf life of your product?

• • How much freshness protection do you need?

• • Are you targeting local markets, online sales, or export?

• • How much inventory can you manage per batch?

6. Cost-Saving Tips for Packaging

• • Request material samples before confirming large orders.

• • Compare MOQ (minimum order quantity) from multiple vendors.

• • Ask for a print mockup before final approval to avoid reprints.

• • Choose matte or gloss finish based on your brand tone — not just looks but printing cost too.

By understanding these details before production, you’ll reduce errors, control costs, and get packaging that looks premium while staying practical.

Step 4: Finding the Right Partner – SwissPack

After weeks of searching and testing, we finally found our ideal partner — SwissPack.
Contact: +91 81417 03765 / +91 70693 69995

SwissPack was the only company willing to work with small quantities (as low as 1,000 pouches) without compromising on quality.

They guided us through every step — selecting materials, finalizing finishes, and ensuring our designs were accurate and print-ready.
This partnership helped us move from ideas to real, market-ready packaging.

Step 5: Design the Backside of Your Packaging

Your packaging is not just about looks — it’s also about communication.
The backside is where customers learn everything about your product, so it must be clear, detailed, and trustworthy.

Here’s what we included on our Mulakupetti Black Pepper packaging:

1. Brand name and logo
2. Product name
3. Short description (e.g., “Hand-picked black pepper from Kerala’s spice gardens”)
4. Ingredients (100% pure black pepper)
5. Net weight
6. Usage instructions
7. Storage instructions
8. Nutritional information (optional)
9. Batch and manufacturing details
10. Best-before date
11. Certifications (if any)
12. Contact details and website
13. Social media links
14. Sustainability message (if applicable)
15. Customer feedback or helpline

Example Layout:

Premium Black Pepper
100% Pure Black Pepper from the spice gardens of Kerala.
Hand-picked, freshly packed to ensure maximum flavor and aroma.

Ingredients: 100% Pure Black Pepper
Net Weight: 160g
Usage: Perfect for seasoning curries, soups, and salads.
Storage: Store in a cool, dry place away from sunlight.
Best Before: 12/2026
Manufactured by: Mulakupetti, Kerala, India
Contact: +91 90721 02471 | info@mulakupetti.com
Website: www.mulakupetti.com
Follow Us: @mulakupetti

Step 6: Register Your Barcode

The next step to market-readiness is barcode registration. Barcodes make your product traceable, scannable, and eligible for sale on platforms like Amazon or Flipkart.

We registered our barcodes through:

1. GS1 (Official Barcode Authority): www.gs1.org
2. Ameen (Kondotty): +91 97463 05060

This ensures our products are recognized across online and offline marketplaces globally.

Step 7: Find the Right Graphic Designer 

Packaging doesn’t start at printing — it starts with good design.

A clear, professional, and print-ready design is essential for packaging suppliers to produce high-quality pouches.
Here are some graphic designers who can help with packaging design, layout, backside labeling, color correction, and export-quality artwork.

Graphic Designers You Can Contact

Najeeb (vella kadalas ) : +971 52 275 2779

Fontspell (custom typography and branding) : +91 79029 62936

sanal (green hills)          :+91 82814 40667

hassan rawther (adsomia) : +91 8695626262

aslam kochi                  : +91 99618 74972

 Conclusion